Bell Helmets Announces 2018 Seasonal Two Line With New Graphics And Collaborations
, an
industry leader since 1954 in helmet technology and innovation,
today unveiled its latest graphics from its 2018 Seasonal Two line.
All-new graphics include collaborative designs with motorcycle
lifestyle brand Chemical Candy, as well as Bell Helmets'
ambassador, and former Moto3 world champion, Brad Binder.
[caption id="attachment_68655" align="aligncenter"
width="300"] Bell Star Brad
Binder[/caption]
The Seasonal Two line features updates on Bell's iconic culture
helmets, the
Bullitt and
Moto 3, which will feature a new Boost Matte Black and Chemical
Candy flames graphic, respectively. On the moto side, new designs
will be available for the Moto-9 FLEX, Moto-9 MIPS and MX-9 MIPS,
all of which are equipped with one of Bell's advanced, state of the
art protective MIPS or FLEX technologies. For the street, the
Seasonal Two line is rounded out with updates to the SRT and
industry-leading Star MIPS, which is designed as a replica to the
helmet worn by Brad Binder on the Moto2 circuit.
[caption id="attachment_68649" align="aligncenter"
width="300"] Bell Bullit[/caption]
"While our focus is always grounded in protection and performance,
we never lose sight of the importance of aesthetics and developing
dynamic looking helmets that command attention from riders and for
riders," said Brett Conley, Bell Helmets Brand Marketing Manager.
"We're incredibly fortunate to have incredible partners like
Chemical Candy and Brad Binder that reach directly to the core of
our industry, both on and off the track. The power of these
partnerships is reflected in the quality and creativity of these
new designs."
[caption id="attachment_68650" align="aligncenter"
width="300"] Bell Moto 3 Candy
Flames[/caption]
Bell has a long history of offering riders helmets that combine
state-of-the-art performance and protection technology with
innovative graphic designs that continually raise the industry
standard. Many of the new designs are for helmets featuring Bell's
exclusive
FLEX and MIPS technologies. In 2014, Bell introduced FLEX,
which features Bell's exclusive "progressive layering" technology,
composed of three different materials, each designed to protect
against specific impact velocities. Combining these three materials
at varying densities creates an unparalleled energy management
system that protects against low, mid and high-speed impacts.
[caption id="attachment_68651" align="aligncenter"
width="300"] Bell Moto 9 Flex
Green[/caption]
MIPS, Multi-Directional Impact Protection System, is a technology
that was first used by Bell in its bicycle helmets before being
introduced to powersports helmets last fall. MIPS, which is
designed to manage energy from rotational and angular impacts, uses
a slip-plane system that moves inside the helmet, mimicking the
brain's own protection system. This system allows the head to slide
independent of the helmet during the most critical milliseconds of
impact, thus reducing the violence to the brain which significantly
reduces the risk of a serious brain injury.
[caption id="attachment_68653" align="aligncenter"
width="300"] Bell Moto 9 MIPS[/caption]