Rod Bush Headed For Hall Of Fame

The American Motorcyclist Association (AMA) Hall of Fame recognizes
the leaders and visionaries who have helped shape the motorcycle
industry, and after a long wait one of history's true greats will
be inducted. The AMA recently announced long-time KTM president Rod
Bush will be honored as part of the 2012 induction class.
Bush was a motorcycle racer himself and competed in motorsports throughout the 1960s and
1970s. After his racing days were done, Bush helped bring the
Austrian KTM brand to the U.S. by forming KTM North America with
Jack Lehto. The company struggled during its early days, and when
Bush took over the presidency of KTM North America in 1987, it sold
about 2,500 bikes per year. By the time Bush died in 2005 while
still serving as president, the company had exploded in popularity
to sell more than 28,000 models in the U.S. annually.
"So much of the success KTM has seen in North America is built on
the foundation that Rod worked so hard to create," said current KTM
North America President Jon-Erik Burleson. "As a mentor and friend
of mine, his leadership and success were, and continue to be, great
inspiration to continue to push forward. The AMA Motorcycle Hall of
Fame represents the pinnacle of those who have achieved so much for
our sport and industry."